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Member Engagement and Recruitment during COVID-19

  • Saturday, April 11, 2020 2:44 PM
    Message # 8893903
    Anonymous member (Administrator)

    Hello, all,

    The Philanthropy Connection (TPC) is looking for creative ways to both retain and recruit members in our new digital world (and I'm sure we are not alone!).

    Impact100 Metro Denver has a fabulous "Touchpoint Tuesdays" series that alternates weekly coffee hours and cocktail hours throughout April and May.  What are other affiliates doing? Digital book groups, film discussions, interviews with grantees? We'd appreciate feedback about what has worked, not worked, and being contemplated

    And how is your affiliate approaching recruiting? Again, any and all ideas are most appreciated.

    With many thanks,

    Susan Benford

    Board member and Past President, The Philanthropy Connection

  • Tuesday, April 14, 2020 7:03 PM
    Reply # 8900647 on 8893903
    Anonymous member (Administrator)

    Susan, I was safely tucked up in CT during the last downturn, but the lore of WGA is that the leadership at the time used the opportunity to implement neighborhood-based groups, called Connectors, that were used to communicate with members and to run two in-person events a year, one in the spring and one in the fall.  The leadership at the time correctly intuited that there would be a craving for connection in a time of crisis. The system persists today, and when I was President, I made a point of making it to each of the 8 connectors at least once. These are typically smaller, cocktail events, but there is almost always some educational content--the ED of a grantee comes to talk about their work, for example.  For big events, these groups can be used to arrange carpools.

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